We are Adam and Lisa Gilson, owners of Giltee.  From the beginning, Giltee has been a family project. When we were expecting our second child, Adam began teaching himself how to screen print in the basement of our home. At first, it was just a fun little side project that let Adam—a designer—flex his creativity. Soon, it grew into something much larger.

We began to obsess over the details, choosing only premium quality, lightweight, ultra-soft and flattering apparel to print on. Before long, Giltee was the only clothing we wanted to wear. Others started to notice. First, our friends and family asked for clothes. Then, coworkers, neighbors, and even total strangers started approaching us about our apparel. Without even realizing it, we’d stumbled onto something that really connected with people.

That’s when we officially began selling our products at local events and markets, and the community support has been amazing. Currently, you can find Giltee apparel in various shops in Milwaukee, Bay View, Wauwatosa, Kenosha, Eau Claire, Door County, and we’re continuing to expand to other cities throughout Wisconsin. We are having so much fun, and we cannot wait to share our passion for premium, local apparel with you.

We come from a long line of humble, hardworking Wisconsonites who embody what it means to live in this great state. We grew up around it, and we feel it running in our veins today. Thats why Giltee has never been about selling a product. It’s about embodying the Wisconsin way of life and celebrating it. That means everything from the small communities you live in, to the age-old
traditions formed here generations ago.

The journey started with lots and lots of learning

Here's Adam learning the ropes of ink drying.  He learned very quickly that a heat gun is not and efficient or scalable method.

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